In the case study it was expected that the collaboration to create hybrid urban citizen would emerge. The creation of collaborative identity in hybrid environment, where people could see or follow their everyday parts of body tagged geographically, was expected to motivate people participating in this activity.
The results of that experiment indicated that it is quite a long process to foster active collaboration in creating such kind of online art. Probably there is need to establish user groups (e.g. photographer communities). From participants’ point of view the motivations to be involved in other people’s projects are quite low. It may be that people don’t bother to use all system’s social sites and often forget tagging. Probably the reason also hides in unsocial routes that lie in art creation (Democratic Innovation, 2009): not all people are interested in art and participation from the beginning (when there are no strong benefits for participation); they just want to observe, and see the results.
Therefore, there is need to find more motivations to engage participants and automatic, easy system for making the whole thing working. Besides it is suggested to create more interactivity such as linking the slideshows to original photo sources and Google or Flickr map, make slideshows downloadable etc.
Evidently, such kind of online art collaboration should consist of a lot more complex set of “attractors” and ways of motivations in order to get more active participants. Also, the visual results should inspire for participation from the beginning. The involvement in the experiment requires many boring actions to do, so another option for motivation might be a mash-up application that of course eases the process. There are possibilities to mash some social profiles and applications in one. For example, mixing Google maps with Flickr slideshows and create links to other narrative sources in this hybrid environment or let users upload images through Zannel email service. In order to compose a more participatory engaging system, it is needed to make clear and comprehensible application with attractive mission for users, so that it also could be used in another context, more interactive and beneficial for audience (e.g. as an interactive installation with screens and photo capturing technology).